Mullum Pool Logo Design
The pool in Mullumbimby, Australia required a strong identity that would help reestablish the swimming pool in the local community. The previous name was The Mullumbimby Petria Thomas swimming pool.
What we delivered
A simple brand mark that used the negative space made by a set of swimming flippers to create a ‘M’ for Mullum.
The identity was executed through a range of clothing and point of sale to raise brand awareness.
clean, crisp design gets a better response
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